We've all experienced the power of storytelling. A great story can inspire and move us in ways that no amount of spreadsheets or presentations full of bulleted lists ever will.
We are wired to learn from stories. And yet, only a few rare leaders regularly tell stories in meetings. Most leaders limit themselves to dry information sharing and opinion statements, holding to a mistaken belief that storytelling is somehow unprofessional. But unlike traditional reports, a good story communicates both data and meaning simultaneously, which makes it both efficient and effective.
Storytelling isn't unprofessional. Wasting people's time and attention is unprofessional. That's why you need to know which stories to tell and when to tell them.
In this webinar, we'll explore why you should tell stories in your meetings and how to pick the right kind of story for each type of meeting. We'll share:
- How leaders use stories in meetings
- An introduction to different types of meetings and different types of stories
- Example stories for meetings common to leaders in every business
This is a free educational webinar.
Paul Smith is one of the world’s leading experts in business storytelling. He’s one of Inc. Magazine’s Top 100 Leadership Speakers of 2018, a storytelling coach, and bestselling author of the books The 10 Stories Great Leaders Tell, Four Days with Kenny Tedford, Sell with a Story (#1 bestseller in Amazon’s Sales and Selling category), Parenting with a Story, and Lead with a Story (#1 bestseller in Amazon’s Business Communication category) already in its 11th printing and available in 7 languages around the world. Paul is also a former consultant at Accenture and former executive and 20-year veteran of The Procter & Gamble Company.
J. Elise Keith is the founder and CEO of Lucid Meetings, the author of Where the Action Is: The Meetings That Make or Break Your Organization, and a regular contributor for Inc. and other publications. Lucid Meetings provides services, software, and resources that help thousands of organizations worldwide implement a system of successful meetings.